Avoid These PR Pitch Mistakes with Advice from Hannah Smith
If you’ve ever found yourself frustrated with PR pitches that just don’t land, this one’s for you!
In my latest episode of Digital PR Explained, I sit down with PR expert Hannah Smith to dive into the most common mistakes PR pros make when crafting content-led pitches—and how you can avoid them. This episode is packed with actionable advice, including:
Subject Lines That Get Opened: Learn how to create compelling subject lines that grab attention.
Tailoring to the Audience: Why understanding both the journalist AND their readers is key.
Making Your Pitch Relevant: The importance of showing, not telling, why your story fits their beat.
Structuring Like a Pro: How mirroring the journalist’s style can boost your chances of getting coverage.
Avoiding Information Overload: Tips for keeping your pitch concise yet compelling.
But that's not all! Hannah and I are also running a PR Pitch Writing Course designed to help you craft pitches that get results. Whether you want to improve your pitching technique or land more coverage, this course is for you.
✨ We're giving away a FREE ticket! ✨ Enter the giveaway for your chance to join us at no cost. More details can be found here.
✨ You can listen on Spotify or Apple Podcasts—be sure to tune in for practical tips that can help you get better results from your PR pitches.
Thanks for being part of the community, and I’d love to hear your thoughts after the episode!
Best,
Britt